Why is WAYSHOWING better than Wayfinding?

Short Answer: Wayshowing is the art of using landmarks, signage, pathways and environmental cues to SHOW first-time visitors around the built environment while experiencing a site without confusion, frustration or even becoming lost.   By “showing” them the way rather than allowing them to “find” their way, it creates positive patient satisfaction while enhancing and understanding the overall experience of the space.

 

 

We are the Wayfinding

& Wayshowing Benchmark...

The Design Office of Steve Neumann & Friends is a multidisciplinary design firm founded in 1973.  We have a national reputation for design leadership in the practice of experience design for settings ranging from major healthcare facilities and corporate campuses to public spaces.  Our solutions reflect a bespoke, tailored approach to each project’s unique challenges and opportunities.

 

There are few experiences more frustrating than feeling lost.  It’s not only frustrating for the visitors, but for staff as well.  Constant interruptions to answer questions about directions can reduce efficiency and drive up cost.

 

When people feel lost, business suffers.

It’s our job to create effective strategies for managing information that help transform complex environments into intuitive and well understood experiences that guide visitors to their destinations and create efficiencies for staff.  An effective strategy includes plans for how the system of signs, messages and other naming, branding and information conventions will be updated as a facility changes or expands.  We create systems that are scalable for tomorrow.

 

Based on a thorough analytical process and a deep understanding of a facility’s various users, our team develops a cohesive set of wayfinding/wayshowing recommendations and solutions to help improve the user’s satisfaction and experience.

 

 

MARSHFIELD CLINIC

72 Locations, Wisconsin

MAYO CLINIC

Main Campus & Regional Practices, Rochester, Minnesota

BAPTIST HEALTH SOUTH FLORIDA

Miami, Florida

NORTHWESTERN MEMORIAL HOSPITAL

Chicago, Illinois

ST. JOHN'S HOSPITAL

Detroit, Michigan

CITY OF AMARILLO

Amarillo, Texas

ODESSA MEDICAL CENTER HOSPITAL

Odessa, Texas

THE HEART HOSPITAL

Plano, Texas

We help healthcare institutions increase their level of patient satisfaction and organizational efficiency by empowering patients and visitors with the wayshowing tools, like directional signage, that allows navigating unassisted, even through the most complex and challenging healthcare wayfinding environments.

THE METHODIST HOSPITAL SYSTEM

Houston, Texas

USAA CHILD

DEVELOPMENT

CENTER

San Antonio, Texas

KOSAIR CHILDREN'S HOSPITAL

Louisville, Kentucky

MAYO CLINIC

(Mayo Clinic Hospital)

Phoenix/Scottsdale, Arizona

LA CENTERRA SHOPPING CENTER

Katy, Texas

VANTAGE CORPORATION

Various Sites

USAA

San Antonio, Texas

ST. MICHAEL HEALTH CARE CENTER

Texarkana, Texas

COLUMBIA ST. MARY'S HOSPITAL

Milwaukee, Wisconsin

CHILDREN'S HOSPITAL OF OMAHA

Omaha, Nebraska

FROST BANK

State Wide, Texas

WASHINGTON UNIVERSITY

Danforth Campus, St Louis, Missouri

HILLS & DALES GENERAL HOSPITAL

Cass City, Michigan

AMERITECH CENTER

Hoffman Estates, Illinois

BAPTIST HOSPITAL EAST

Louisville, Kentucky

MAYO CLINIC

Jacksonville, Florida

ST. ANTHONY'S HOSPITAL

Amarillo, Texas

BAYLOR ALL SAINTS

MEDICAL CENTER

Fort Worth, Texas

BAYLOR REGIONAL MEDICAL CENTER

Grapevine, Texas

CORPORATE BRANDING

VARIOUS PROJECTS

AIA SANDCASTLE COMPETITION

Houston, Texas

The Design Office of Steve Neumann & Friends

(Studio) 5206 La Branch Street, Houston, Texas 77004

(Mail) P.O. Box 980755, Houston, Texas 77098-0755

v. 713.629.7501   w. www.snfriends.com

m. info@snfriends.com

 

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